Privacy policy

Privacy Policy

Last updated: November 11, 2026

This Privacy Policy explains how we collect, use, and share personal information when you visit our website, purchase our products, or interact with our services.

We process personal information in accordance with the Swiss Federal Act on Data Protection (FADP) and, where applicable, the EU General Data Protection Regulation (GDPR).

1. Information We Collect

We may collect the following personal information:

  • Contact information: Name, email address, telephone number, billing address, and shipping address.

  • Order information: Purchased products, order history, payment and delivery details.

  • Technical information: IP address, device information, browser type, and cookie identifiers.

  • Usage information: Pages visited, products viewed, shopping cart activity, purchases, and interactions with our website and advertisements.

  • Communications: Information you provide when contacting us.

We collect this information directly from you, automatically through our website, or through our service providers.

2. How We Use Your Information

We process personal information to:

  • Process payments, fulfil orders, and arrange deliveries.

  • Provide customer support and respond to inquiries.

  • Operate, secure, and improve our website.

  • Analyse website traffic and customer behaviour.

  • Measure and optimise advertising campaigns.

  • Comply with legal and accounting obligations.

Where the GDPR applies, our legal bases are contract performance (Art. 6(1)(b)), legal obligations (Art. 6(1)(c)), legitimate interests in website security and business operations (Art. 6(1)(f)), and consent for non-essential analytics and advertising tracking where required (Art. 6(1)(a)).

3. Cookies and Tracking

Our website uses essential cookies required for shopping cart functionality, checkout, and security.

We also use the following tracking services:

Google Analytics

Google Analytics helps us understand website traffic, visitor interactions, and customer behaviour. It may process technical information, online identifiers, page views, and purchase events.

Google Privacy Policy: https://policies.google.com/privacy

Meta Pixel (Facebook and Instagram)

Meta Pixel helps us measure advertising conversions, analyse visitor behaviour, and optimise advertising campaigns on Facebook and Instagram.

It may process page views, product interactions, shopping cart events, purchases, IP addresses, and online identifiers.

Meta Privacy Policy: https://www.facebook.com/privacy/policy/

Where required, these non-essential technologies are used only after obtaining your consent. You can withdraw or change your consent through the privacy or cookie settings provided on our website.

4. Sharing Your Information

We share personal information with service providers where necessary to operate our store:

  • Shopify: Website hosting, checkout, and e-commerce operations.

  • Payment providers: Secure payment processing.

  • Shipping and fulfilment providers: Order delivery.

  • Google: Website analytics.

  • Meta Platforms: Advertising measurement and optimisation.

We may also disclose information when required by law.

Shopify Privacy Policy: https://www.shopify.com/legal/privacy/app-users

5. International Data Transfers

Our service providers may process personal information outside Switzerland and the European Economic Area, including in the United States.

Where required, international data transfers are subject to applicable adequacy decisions, recognised certification frameworks, or appropriate safeguards such as Standard Contractual Clauses.

Information about the applicable safeguards may be requested using the contact details below.

6. Data Retention

We retain personal information only as long as necessary for the purposes described in this Privacy Policy.

Order and transaction records are retained according to applicable accounting and legal requirements. Customer communications are retained as needed to handle inquiries and disputes.

Analytics and advertising data are retained according to the relevant service settings and applicable consent requirements.

Data is deleted or anonymised when no longer required, unless continued retention is legally necessary.

7. Your Privacy Rights

Depending on applicable law, you may have the right to:

  • Access your personal information.

  • Request correction or deletion.

  • Object to or restrict certain processing.

  • Request data portability.

  • Withdraw your consent at any time.

  • Lodge a complaint with a competent data protection authority.

You can exercise your rights by contacting us using the details below. Certain rights may be subject to legal exceptions.

8. Changes to This Policy

We may update this Privacy Policy to reflect changes in our services or legal requirements. The latest version will be published on this page.

9. Contact

VYBRA

Roman Hauser

Utenbergstrasse 23

8832 Wollerau, Schwyz

Switzerland

Email: r.hauser423@gmail.com

Roman Hauser is the data controller responsible for personal information processed by VYBRA.